Event Archive
November 2009
11/4/2009
Measuring the Success of Online Communities
LA2M - Lunch Ann Arbor Marketing
Social media communities have become the hottest marketing tool of the decade, but how can you tell if they are working? What are the ways to measure them? Are current marketing methods really the best way to measure a community? Learn how to start a successful community for under $100, and measure its success. Learn how to determine what day a customer changes her mind and to find out the barriers that keep her from conversion.
11/4/2009
ETF-Starting & Financing Your CleanTech Venture-will be broadcast live!
Energy Technology Forum
This event is full and registration is now closed. We will not be accepting walk-in registrations. If you registered, but are unable to attend, please e-mail Susanna@AnnArborUSA.org so that you can be removed from the registration list. We will create a wait list. If you would like to be added to the wait list, please e-mail Susanna@AnnArborUSA.org.
11/6/2009
Entrepreneurship Hour
Center for Entrepreneurship
Join Art Fry for an Entrepreneurship Hour.
MPowered and the Center for Entrepreneurship present Art Fry, Inventor of Post-it® Notes: "Post-it Notes Were Not An Accident".
11/6/2009
Deals of the Year and FastTrack Awards
AnnArbor.com, Ann Arbor SPARK, WSRB
Deals of the Year is Washtenaw County’s premier black-tie awards ceremony, which highlights business decisions that had the most impact in the region over the previous year.
11/7/2009
Secrets of Microsoft Project - Level 100
Personalized Productions
This class is a great hands-on opportunity to focus on effectively building and managing schedules using MS Project. Great Microsoft Project skills is the tool that a good project manager wants to have in their toolkit.
11/7/2009
Creating a Green Home: New/Remodel/Addition
Clean Energy Coalition - Energy Outlet
Have you ever wondered how you can make a positive environmental impact with your own home? Local “green” architect Michael Klement will illustrate innovative building principles and concepts utilizing visual presentations of actual projects, informative handout materials, and hands-on investigation of various Green
building products. This class will be packed with information providing a glimpse into the opportunities to make a change "at home."
Cost: $10 includes reserved seating plus 10% off Energy Outlet purchase coupon.
11/10/2009
Ann Arbor OpenCoffee
Ann Arbor SPARK
This is a networking event for entrepreneurs, investors and those who work with technology & innovation businesses, particularly in IT, cleantech and life sciences.
11/10/2009
Marketing Roundtable - Internet Search Trends
Ann Arbor SPARK
You can’t plan for 2010 without attending this discussion on current and future Internet
search trends. Learn futuristic insights from experts in user experience, social media,
search engine optimization, and Google Adwords. Have you been wondering how the
wild west of search and the Internet will change in 2010? How will customers find
you? When they find you what do they expect on your site? How will it effect your
business plans and budgets? What is social media and where is it going? Do you need
your own social network? We will have the answers and more!
11/11/2009
Crain's Salute to Entrepreneurs
Crain's Detroit Business
Winners are selected for their entrepreneurial innovation and problem solving ability. Crain's goal is to highlight the next generation of entrepreneurial leaders who are helping to reinvent southeast Michigan. Please join us in honoring this distinguished group.
11/11/2009
Introduction to the Drupal Content Management System
LA2M - Lunch Ann Arbor Marketing
Drupal is a flexible, open-source content management system, powering thousands of websites like those of The Onion, Bob Dylan and Amnesty International. In this introduction, you’ll learn the basic structure of a Drupal web site and find out how Drupal compares with other content management systems. We’ll also cover some common Drupal modules of specific interest for SEO, advertising and social media.
11/11/2009
There is More to Ann Arbor Business Than You Thought
Cultural Ambassador Program
Come meet Roger Newton, President and CEO of Esperion Therapeutics, who co-discovered and was the product champion of what is now the most prescribed cholesterol-reducing drug in the world, atorvastatin (Lipitor(r)).
11/11/2009
Commercial Energy Management Systems
Clean Energy Coalition - Energy Outlet
Learn how a commercial Energy Management System (EMS) can help you to reduce your company’s energy bills from 5 to 40%. A well-designed EMS analyzes and optimizes a building's HVAC, lighting, and energy usage, leading to significant improvement of your building’s performance and energy efficiency.
Cost: $10 includes reserved seating plus 10% off Energy Outlet purchase coupon.
11/12/2009
Strategic Alliances as a Tool for Rebuilding Profits
LES Michigan Chapter
There are two undisputed facts in the current climate: First money is tight. Second, the engines of the last century’s
economy are literally and figuratively running out of power. The collapse of the domestic auto industry and global layoffs in all economic sectors are signs that “the times they are a’changing” and new times will present new challenges and new opportunities for licensing executives.
11/12/2009
Michigan Filmmaking Industry: How it Impacts Local Marketers
Ann Arbor Ad Club
The Ann Arbor Ad Club is pleased to host an event on the burgeoning Michigan film business and examine how local marketers (and businesses) can get a slice of the lucrative business. Panelists include screenwriter Jim Burnstein ("Renaissance Man") and other local luminaries. Moderating the discussion will be Ron Dewey from WWJ 950 Newsradio.
11/13/2009
Entrepreneurship Hour
Center for Entrepreneurship
MPowered and the Center for Entrepreneurship presents “Humanizing Capitalism to Make Medical Products and Services Affordable to Low Income People”
11/14/2009
Energy Wise, Part 1: Weatherizing Techniques and Product De
Clean Energy Coalition - Energy Outlet
You know you should be weatherizing your home this fall, but how do you do it? What are the best products to use and how do I use them? This class offers hands-on opportunities to learn how to use caulk, a foam gun, and weather stripping. Wear your grubby clothes!
Cost: $10 includes reserved seating plus 10% off Energy Outlet purchase coupon.
11/18/2009
IEEE Nanotechnology Conference
IEEE Southeastern Michigan
IEEE Nanotechnology Conference will highlight engineering, medical, robotic and RFID uses of nanotechnology. Industry, medical and acedemic experts will describe the current state-of-the art anf the bright future for these technologies and employment.
11/18/2009
Twitter for Business
LA2M - Lunch Ann Arbor Marketing
Lunch Ann Arbor Marketing presents: Twitter for Business.
Twitter is like an online cocktail party - a mishmash of chatter about work, life and the news of the day with folks you know and folks you need to meet. It’s also a powerful tool for sharing knowledge, spreading ideas and building businesses. Twitter is the internet's conversation engine. If you rely on interacting with new prospects to drive business growth, come learn a few good ideas for making twitter fit in your business development strategy.
11/18/2009
Energy Wise, Part 2: How to Use Less Energy and Save More M
Clean Energy Coalition - Energy Outlet
Why is my energy bill so high? Learn common techniques for increasing your home’s energy efficiency while saving money on your electric, gas, and water bills. This class will teach you about a wide variety of options, from simple do-it-yourself projects to large-scale home renovations.
Cost: $10 includes reserved seating plus 10% off Energy Outlet purchase coupon.
11/19/2009
“Your Moral Compass” Business and Ethics Event
Eastern Michigan University’s Professional Program
“Your Moral Compass” is designed to open discussion on the sometimes difficult and tricky topics of business ethics and leadership. The event begins with a panel discussion on how to teach ethics and leadership, how to prevent and respond to ethical quandaries, and how to employ the practical applications of “doing the right thing” in customer service.
Cost is $25.00; complete panel information, schedule, and registration are available at http://wxwbusiness.com/.
11/19/2009
Starting Your Own Business
Ann Arbor SPARK
At this forum you will learn about personality traits that impact entrepreneurialism, create a marketing plan for your business, learn about legal, accounting, franchises, business plans and financing options. You will receive one on one counseling with a business expert and have an opportunity to get advice from a variety of business experts and organizations that are available to support new ventures.
11/19/2009
Grow it, Girlfriend
Pure Visibility
Pure Visibility, the leader in strategic search and online marketing, will launch Grow it, Girlfriend!, a marketing lunch and learn program for women presidents and CEOs, on November 19. Grow it, Girlfriend! offers an opportunity for women business leaders to learn how to use the Internet to reach more prospects, and how to use online tools to convert more of those prospects into customers.
11/19/2009
NEF - SALES & MARKETING: DO YOU KNOW THE DIFFERENCE?
New Enterprise Forum
So you've got a hot new product and funding from investors. How do you reach and engage your customers, and convince them to buy? Do you focus on sales first or marketing, and where do these activities tie into your business plan?
11/20/2009
Entrepreneurship Hour
Center for Entrepreneurship
MPowered and the Center for Entrepreneurship present Nick Yang in “Recognizing and Capturing Entrepreneurial Opportunities, My Experiences Building a Company from Zero to IPO in 2 Years and 2 Months”
11/21/2009
Informational Solar Seminar
Bauer Power, Inc.
Learn how solar photovoltaic (PV) systems are installed on your home or business and how DTE Energy's new pilot program, called SolarCurrents, can cut the cost of your solar system in half. This educational seminar is free and will address the working fundamentals of PV systems, such as solar electricity, basic system operations and benefits,Federal tax credits, and other incentives. Attendees are requested to register for this event via email at www.bauerpower.com or by calling 734.233.3080 to reserve space.